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December 4, 2008

R.I.P SearchMash

by Anu

A week ago, Google sent SearchMash, the little known, but oh-so-powerful search engine "the way of the dinosaur."

Within SearchMash results, users could answer Yes/No to whether the results were valuable. I don't know why I would answer this, but I did and pretty often.

So, what did Google learn from SearchMash? There's power in ascertaining micro-feedback (coined right here) from your users. In fact, there's so much value in it, that Google took the feature from a site NOT EVEN on Google Labs and put it right on the flagship property. As you see below, all logged-in users will see two new icons, begging the question, "did we do a good job?"

google.jpg

Are you asking advisors if you did a good job? If not, why not? Let us know by posting a comment.

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